Sunday, November 3, 2019

Why Did Beto’s Campaign Fail?




Beto played games in the past with the media, yet he got the last chuckle of sorts by dropping out of the race, sending writers into a panic directly before the weekend. And even though the candidacy once had a lot promise, Beto’s exit from the presidential race boiled down to his reduced fundraising numbers and weak poll numbers, as well as the truth that he might never have had the support base he required to really compete for the Dem. nomination.

Also, his decline in the polls was accompanied by difficulties raising funds. In 2018, having been a fundraiser, Beto seemed able to attract the resources to operate a top-level presidential campaign, and showed promise by raising over $6M within the initial twenty-four hours of the campaign, the 2nd best opening day only after former VP Joe Biden. However, fundraising dollars began to dry up briefly thereafter. He’d raised just $13M by the 2nd quarter’s end, and only added another over $4M in the 3rd quarter.

Beto’s debate performances did not help him recover; as a matter of fact, his latest performance hurt him. After October’s debate, his net favorability among Dem. primary voters dipped by around six points in a post-debate Ipsos poll, the largest dip for any of the twelve presidential candidates on stage. Beto’s place at further debates was also in severe jeopardy. O’Rourke was 2 polls shy of making the Nov. debate and had yet to register one survey for the Dec. debate.

However, O’Rourke may always have had problems attracting a big enough support base within the primary given the composition of the Dem. electorate. As a moderate 3-term congressman, Beto won over several suburban Caucasian voters within his TX Senate bid, yet as Nate Silver wrote back last July, a Caucasian moderate base, especially younger ones, was not enough.


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